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CHANGING PUBLIC BEHAVIOR
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Home » Changing Public Behavior » Target Audience Database
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Changing Public Behavior > Themes > Outreach strategy/Implementation > Beyond the Community

3 Total Findings

A two-way flow of activities between college students and a watershed coalition can create a distinctive, mutually enhancing partnership that can lead to the development of new tools and resources as well as heightened awareness of needs by both students and local stakeholders.

Provide the following when focusing on environmentally responsible behavior:

  • Feedback on progress toward preferred environmental change.

Recognize the role of economic factors in behavior change:

  • Since producer income is an important predictor of BMP use, sequence audience involvement by income level. Consider a focus on low income audiences


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